How Brands and Media are Organizing to Capture Billions in Social Video Dollars

While views are a key piece of any video strategy, views alone do not demonstrate the true value of an audience.

The lack of an apples-to-apples audience performance measurement, comparing digital video to traditional mediums, has slowed investment despite increasing time spent in digital video.

Read TV[R]EV’s white paper on how brands and media are organizing around new measurement standards to confidently plan and invest in digital video.

Be ahead of the curve in
the age of video.