The Growth of Football on YouTube

Football (AKA Soccer in the USA) is one of the most popular sports followed online, with YouTube dominating views for football related video content.

In a new report from Tubular, football scores a huge number of goals in terms of views and engagement:

  • Football-related video content generated 37 billion views across the major social video sites in 2014
  • 70% more soccer videos were uploaded to YouTube than Facebook in 2014
  • Branded football content attracts 22% more views than the average category
  • Ronaldo is the most popular football player for YouTube views
  • UK Premier League YouTube “fan channels” today are growing 3.6X that of Premier League official club channels

Download “The Growth of Football on YouTube” Report:

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