How Nostalgic Social Videos Attract Old and New Audiences

Social video is a reflection of culture — specifically, it can be a reflection of nostalgia. Videos that pull from beloved past movies, music, and TV seem to gain traction on social video years after the release of the original content.

These nostalgic videos prove that good content transcends time and medium, and also have the power to reach new audiences who haven’t yet discovered favorite titles.

Download this snapshot to discover our insights around nostalgic social video content, such as:

• Social video is not only about Gen Z – older audiences want to relive their favorite media moments, too.
• What’s old to some is new to others.
• Good content lives on past its initial release period.