Leverage for the media money-makers
The whole company looks to you to bring home the bacon, so you need to go into negotiations armed with insights that prove the market value and purchase affinity of your unique audiences. Perhaps your audience is smaller than your competitors’, but with Tubular— you can differentiate your channels with statistics like longer watch time, more active viewers, and higher conversions against the competition’s.
Arm yourself with data
& get the upper hand
Perform competitor analysis
Target advertisers
Negotiate like a boss
"Tubular really played a huge part in helping us brainstorm and ideate what video franchises we should release in order to create a better value prop for our consumers, our users, and our advertisers."
Ilana Levin
Head of Video Sales
USA TODAY (Gannett)
"The need for credible, effective, measurement standards has never been greater. It's time now to set a new standard together, and help advertisers realise, understand and, above all, trust the effectiveness of branded video content."
Luke Barnes
Chief Digital Officer & CRO, EMEA
VICE Media
"We want to help the buyers spend less time on the justification, so that we can unlock more of the budget. We learned through the data that Ellen is the number one entertainment brand in the US by unique viewers and minutes watched."
Alana Calderone Polcsa
SVP, Brand Content and Partnerships
The Ellen DeGeneres Show and Ellen Digital Network