The new media measurement standard for digital video

Tubular is establishing, for the first time, TV-grade standards for digital video that enable publishers to confidently pitch brands, tell their story and realize the revenue they deserve.

Coming soon, true unified cross-platform metrics

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Standardized View
Use time-based views across platforms for true apples-to-apples performance.
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Global Reach & Depth
See de-duplicated unique reach and time spent by audiences aggregated across platforms.
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Audience Composition
Understand what key audience segments watch, by geography, age and gender.

Partnering with industry leaders to solve a critical problem

Preview global benchmarks & rankings using Tubular's new audience measurement

Be the first to know your true audience metrics

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Tubular and Audience Graph are trademarks of Tubular Labs, Inc.