Social video moves fast. What worked last quarter might flop tomorrow, and new formats, trends, and viewer behaviors can change everything overnight. That’s where Tubular’s Insights & Strategy (I&S) team comes in. Our dedicated team of social video experts combines custom market research with proprietary Tubular data to give brands and media companies strategic insights … Continued

It’s not about changing the game — it’s about changing the way the game is shared. Imagine a baseball game crossed with a circus, TikTok challenge, and live comedy show. That’s the Savannah Bananas. They tour nationally, selling out real MLB stadiums with their choreographed dances mid-game, often playing in kilts and involving fans in … Continued

Social video speaks many languages, trends evolve differently in every region, and content consumption varies across cultures. Understanding global audiences starts with speaking their language—literally. While English is the most widely spoken language in the world, other markets are emerging rapidly. Without the right insights, brands, agencies, and media companies risk missing opportunities to engage … Continued