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How Taylor Swift lit up advertisers’ Super Bowl playbooksDigiday
Media Buying Briefing: Media.Monks on the trouble, and upside, with advertising in gamingVariety
The Power of TikTok on Taylor Swift Eras TourForbes
Advertisers Continue To Support Premium Sporting EventsAd Age
Tubular Audience Ratings Reveal Top April Video Trends on YouTube and FacebookDigiday
Media Buying Briefing: It’s going to be a bumpy ride through the 2023 upfront marketplaceAxios
Chartbeat acquires Tubular Labs and Lineup SystemsAdweek
2023 Is The Year Marketers Will Understand, Measure and Buy Into the Creator EconomyDigiday
What these latest consumer affinity trends tell us about marketing in 2023Digiday
How Bleacher Report is using animation to differentiate its World Cup coverageFortune
These two companies you’ve never heard of are worth billions—by turning internet creators into millionaires