Tubular Labs
New Gross Rating Point System from Tubular Labs Creates First Cross-Platform Buying Standard Built for Social VideoForbes
Tubular Launches Gross Ratings Points Metrics For YouTube, Facebook VideoNew York Times
Ozy Built a TV Show on a False Claim, Says Its Former ProducerWall Street Journal
Can Jon Stewart Give Apple TV+ the First Major Hit Talk Show of the Streaming Era?Ad Age
The latest numbers on Applebee’s viral ‘Fancy Like’ campaign: Datacenter WeeklyTubefilter
Climbing The Charts: NBC Sports Adds Nearly 300 Million Minutes Watched On YouTube, Facebook During OlympicsBusiness Insider
New data suggests YouTube Shorts are a big opportunity for creators, with views on new videos outpacing uploadsDigiday
Why Overtime is banking on third-party metrics to grow its roster of advertisersForbes
Billie Eilish, H.E.R. Concert Grabbed Most Amazon Prime Day AttentionAd Age
How YouTube and Facebook Video Consumption Exploded During the PandemicAd Age
Top influencers reach twice as many Gen Zers on Social as do top broadcastersDigiday
Media Buying Briefing: While some see in-housing slowing down, one new player is looking to move in with brands